Published on October 20, 2016
Joe Montes
Chef / Owner @ The Red Cadillac...
Tacos & Tequila...
Many people ask me, "How did you build such a great business & brand in this slugish economy"...One word answer, "CONSISTENCY".... Once you've decided what your goal is, put in a plan to achieve it. Once you're clear of how you want to be perceived, communicate it to your team & to the public...DAILY.... You don't necessarily have to be the best in your category, but you need to let everyone know how you conduct your business. this is done through consistency. They know what they will get when they come to your business. In my case, the Hospitality Industry, I rely heavy on others recommendations and they come non-stop, because my guests know what they're going to get when they come here & feel confident in recommending us to others. That's how The Red Cadillac has branded itself. We're one of the few businesses, that can & should, pay attention to all our senses. Yes, it's the little things that make a difference. But before the little things, pay attention to the big things. What they See, Hear, Smell, Touch & Taste, should be a constant focus of you & your team. Always tweaking your business, realizing and implementing the small adjustments & upgrades is what the bosses should be doing. Everyone is busy in the beginning, maintaining that business, by making the adjustments on the fly, will keep your business growing. Wether it's recipes, staffing, decor, promotions, service or Social Media communications, realize the changes needed to keep guests coming in & MAKE THEM.... CHEERS \_/ \_/ Joe Montes Chef / Owner
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